Cowry ConsultingPandemic Purchases Part 2: Buy Now, Pay Later? How Delayed Payment Services May Not Be So HelpfulThis is part 2 of our Pandemic Purchases Series. For part 1, please see the link here.5 min read·Apr 20, 2021----
Cowry ConsultingPandemic Purchases Part 1: How increased online shopping decreases the pain of payingThis article is part 1 of the Pandemic Purchasing Series, where we shed light on how buying behaviours have shifted as a result of…4 min read·Apr 7, 2021----
Cowry ConsultingHow to apply the prospect theory to increase salesWhat is Prospect Theory?5 min read·Feb 4, 2021----
Cowry ConsultingSocial Norms: An Underestimated Tool to Change BehaviourWhy are social norms effective?4 min read·Jan 4, 2021----
Cowry ConsultingCan’t Escape Choice ArchitectureChoice architecture describes how the layout, sequencing, and range of choices available on a model affect our subsequent decisions. For…5 min read·Dec 26, 2020--1--1
Cowry ConsultingHuman Science, not Rocket ScienceImproving customer experience can seem like a broad and abstract task. Although a seamless and pleasant customer experience is something…5 min read·Dec 15, 2020----
Cowry ConsultingCowry’s 2020 Global Summer SchoolThis August, Cowry welcomed 20 budding Behavioural Scientists to our first Summer School offered in a new worldwide, digital format. From…3 min read·Dec 15, 2020----